He Maimai Aroha

When an ariki, mareikura or rangatira passes, we gather. When we cannot gather and there is a desire to share grief with others who cannot physically attend, we stream.

Research-based guidance on live streaming tangihanga for broadcasters, whānau, and iwi.

In 2025, Dr Te Anga Nathan graduated with his PhD at Te Whare Wānanga o Awanuiārangi.

His research, He Maimai Aroha: Live Streaming Tangihanga During COVID-19, examined how Māori adapted their funeral rituals during the pandemic and produced the Māui Mataora model: a practical, culturally grounded guide for live streaming tangihanga with integrity.

It answers the research question: How do we refine Māori customs so that people can attend tangihanga virtually?

This site shares that research in plain language. For the people who need it.